In the last article, we explain to you what digital transformation is. Now, the time has come to reveal the five steps to implement it in companies in order to make the work more practical and optimize the time of the teams.
Today it is already known that the organizations that stand out in their segments are those that use business models aimed at the digital universe. That is, not implementing more modern solutions can be risky for the journey of a business.
Therefore, using adequate data, technologies and processes to gain efficiency and productivity is no longer a differential in the market and began to be seen as a requirement.
And if you’ve come up with this article, it’s probably because you’re wondering, “where should I start digital transformation?” Keep reading the article to find out the five most important steps to do so.
1 – Map what you intend to transform
First, keep in mind that a cultural or structural change does not happen overnight. That said, map the company and see which areas should be prioritized in the digital transformation process.
Make use of internal and external opinion surveys, consult data from social networks and accesses on your company’s website. All this information can be important to implement the change.
If the company has difficulties in defining what to prioritize, a first step is to bet on the digital management of documents. The task may seem simple or even insignificant to some, but after you can improve the organization, classify and segment the files according to their characteristics, the routine becomes more efficient and productive.
2 – Identify market trends
Every day a new technology invades our personal routine. And for companies it’s no different. That’s why it’s important to keep up with digital trends that can directly influence your market.
Being ahead of customer expectations and understanding the real needs of the public is a great differential. And for this it is necessary to study the new concepts and tools of the moment, as well as consumer behavior. After all, they are the ones who are going to dictate the course of their journey.
3 – Keep in mind that the focus is always on the customer
Regardless of the change, do not forget that it should also benefit the customer. Ask yourself about the benefits that digital transformation can bring to the user, as it is directly linked to the consumer experience.
For us at Interact, for example, developing software is working with UX solutions, or User Experience. That is, we want the user to feel that the product has been customized to meet their needs through technology. The product provides customer satisfaction.
4 – Review your company’s culture
Digital transformation needs to go hand in hand with the company’s cultural changes. It’s no use getting the best software if the team doesn’t feel encouraged to be part of the process. Everyone needs to embrace change.
Consider training with the sectors and having a period of adaptation. Invest in training teams for this new reality.
5 – Explore automation
Process automation is a great strategy to facilitate day-to-day tasks, achieve faster, more integrated communication across industries, and reduce time and operational costs.
It is also a motivator for teams, as it reduces the time spent on repetitive and tiring activities, which is now used to better explore the knowledge and skills of each employee.
With Suite SA, for example, you can automate:
- the implementation and results of your organization’s processes;
- the collection and generation of indicators;
- sending messages, pending and deadlines;
- the generation of the risk matrix and possibilities of comparisons of cycles with detailed and comparative analysis tools, by period;
- the generation of reports by evaluation or by control practices;
- the tabulation of data;
- and more.
Still have questions about how to implement digital transformation in your company? Visit our website and get to know Suite SA or talk to one of our experts. We’re going to help you take another step towards success.